Copywriting
You have 6 seconds to grab someone’s attention.
How are you going to do it?
On arriving at your website, the first thing a visitor wants to know is what’s
in
it for them and how quickly can they get that information.
Website visitors don’t read web pages, they scan them. Make sure your text
is short, sharp and to the point. Use clear headings and bullet points
in order to let your visitors access information quickly and effectively.
Your content should be easy to read, engaging and encourage that visitor
to act.
Copywriting for the web
Copywriting for the web is different to writing for print. In addition to
pleasing
your visitors, you have to please the search engines.
Careful wording
which includes key words and phrases pertaining to your
business will
not only help you capture your target audience, but also the
search engines.
Keyword density is also important. Too little and no-one can find you and
too much, you risk being blacklisted from the main search engines.
Copywriting work samples available upon request.
Give us a call today: 05603 433752